I recently visited my hair salon for a new hair color. It was my birthday, and I wanted to treat myself with a new do. The entire process took about 2 hours! Granted, I did not have enough time to get the deep treatment but that would have only added about 20 more minutes. The color came out exactly how I wanted without any bleach or toner. It was like a dark gold color. I was going from black to this brighter hue. If you are in the DC area and are in need of a stylist, please check out the Aveda salon Signature Image Salon on U St. and ask for Ciara.